Your secret ingredient for success.
Are you sitting down for this? Because we are. Emotionally, that is. We sit down for every blog we write. But this one… this is a special one. This blog post contains the secret ingredient to our customer’s success. The competitive edge.
Do you remember when we spoke to you from the future? (If not, we recommend you go back). We talked about how it’s not enough for us to be on top of trends. That we have to be further afield than the competitive landscape, venturing beyond what everyone else can see to what will one day be abundantly clear.
But even that isn’t enough in itself. Knowledge is one thing, but what you do with that knowledge is another.
One of the reasons our partners are so successful is because we know the best way to execute ideas in line with trends, government regulations and industry standards. But another reason, the secret ingredient, is pace.
The key to capitalising on trends is to reduce the time to market. By establishing a process that enables you to quickly seize the opportunity, you can hit the ground running. And partnering with us can be that process. We’ve spent decades finding out what works and what doesn’t, whether a trend is worth investing in or not, how to disrupt the market and when.
So all you need to do is say yes.
After months of learning it inside out, we’ve added a new, exciting technology to our bulk, bespoke and private labels services called Gelpell®.
Gelpell® are patent protected nutrient beads made of a combination of water-soluble, insoluble and oil-soluble active substances, all encapsulated in gelatin. The gelatin encloses the raw materials in an odourless and tasteless way, enabling key ingredients to be transported in their active form to where they are best absorbed in the body. And that’s just one of the benefits.
• Gelpell® has proven, higher bioavailability
• No excipients are needed, making it a clean label product
• It can incorporate both hydrophilic and hydrophobic drugs
• It offers improved stability/half-life of the loaded drug
• Biocompatible and biodegradable
• You can mix different interactive substances in 2 Gelpell®, e.g. vitamin C / iron
• It does not contain any additives such as preservatives and adjuvants
Because of its mechanical and technological properties, gelatin is an incredible carrier for bioactive substances and Gelpell® goes one step further by using beads within the casing. The finer particles mean shorter mean the substance has a shorter GI transit time because of the size, increasing the distribution of actives in the gut.
It’s a premium, attractive and visible innovation that consumers will love. Time to market? Just contact us. We already have a Core and Complexes range ready for you to make your own, with some amazing innovations such as:
• Skin Beads – Hyaluronic Acid, Ginkgo Biloba, Silicon, Vitamin C, Niacin, Copper
Vitamin C contributes to normal collagen formation for the normal function of skin, while Ginkgo Biloba contains antioxidants which help protect your cells and tissues from oxidation (OHC)
• Sleep Aid Beads – Lemon Balm, Saffron, Magnesium, Thiamin, B12
Magnesium contributes to a reduction of tiredness and fatigue, energy-yielding metabolism and psychological function, while Lemon Balm promotes better sleep (OHC)
Your recipe for success.